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Introducing the brand new Shepper

Notice something furry different?

Today we’re launching a whole new look for Shepper. We liked our old brand, but it’s time for a change.

What’s the new brand all about?

It’s inspired by our namesakes: shepherds. Just as shepherds take care of their flocks, we take care of assets for businesses. Through our Smart Asset Checks, our network of Shepherds make sure assets are safe, secure and in good condition.

Our brand mascot – Sheppy – is at the heart of our new identity. This pristine furry fluffball represents all the assets we take care of (from billboards and bus stops to retail displays and properties – just don’t ask us to tend your sheep!). Sheppy is supported by other elements from the shepherd’s world, like contour illustrations inspired by the natural landscape and colours that come from streams, fields and the sky.

Why are we rebranding?

We’re evolving as a business and we’re scaling quickly. To date we’ve checked assets in over 25 countries and counting, and we’ve got big, global ambitions. We needed a brand that reflected who we are today – and the exciting direction in which we are going!

Who are we?

Since Shepper was born in 2016, our purpose has always been to help you take care of your assets in the smartest way possible. Thanks to our global network of Shepherds and cutting-edge technology, whatever you need checking, wherever it is, we’ll take care of it. 

How are we different?

  • We care: we genuinely care – about businesses, the people behind them and their assets. We’re thorough, we’re reliable and we always do what we say we will.
  • We’re global: wherever your assets are, we can check on them. If we’re not in your location already, we’ll recruit, train and get our Shepherds there. Fast.
  • We’re tailored: whatever your industry, whatever your asset, we’ll fit our checks around your requirements.
  • On-demand: our Shepherds are always on it – 7 days a week. So, you can check your assets whenever you need to.
  • Trusted network: our network of Shepherds are trained and managed by our in-house QA team, who review all reports in real-time.

What’s next?

This rebrand marks the start of a new era for Shepper. From continuing to grow to expanding into new regions, we’re on a really exciting journey. But whatever happens we promise we’ll stay close to our grass roots: whatever you need checking, wherever it is, we’ll take care of it.

The Shepper team

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